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Beanie Burial
A stuffed toy's value, even without the little red tag
By Margaret Renkl
OCTOBER 4, 1999:
When Ty Inc., maker of Beanie Babies, announced last month that it would
"retire" every animal in its plush menagerie at the end of the year, a lot
of serious collectors threw a fit. Assuming this meant the end of Beanies
altogether, they wrote infuriated messages to each other on the Ty Web
site, wailed to newspapers reporting the cryptic announcement, and
immediately started hoarding Beanies in preparation for a Y2K Beanie
disaster.
Most of the serious toy collectors in the world are adults, of course,
who ought to be beyond throwing tantrums. But to read newspaper accounts of
their outrage, you'd think Ty had announced it was bringing out a black
bear named Adolph, emblazoned with a swastika, just in time for Hanukkah.
The kids, for whom toys are ostensibly made, mainly shrugged. Then they
headed outside to trade Pokemon cards.
At our house, we learned the latest news from the toy gods by way of our
newly reading 7-year-old. "What's R-E-T-I-R-E-D spell?" he asked, looking
at a brief article on the front page of the business section of The New
York Times, which happened to be on the table next to his bowl of
breakfast cereal. "This thing says that all Beanie Babies are going to be
R-E-T-I-R-E-D on Dec. 31."
"When something is retired, it's removed from service," I explained. "I
think it means there aren't going to be any more Beanie Babies."
"Oh."
That one word was the sum total of his response. Then he fell into a fit
of giggles when his baby brother tossed a bit of scrambled egg off the high
chair tray and hit the dog on the head with it.
I didn't expect a tantrum--my 7-year-old routinely behaves with better
grace than many adults you read about in the newspaper--but the kid has a
personal collection of Beanie Babies several dozen strong, and it seemed to
me that a small display of nostalgia was in order. A moment of reflective
silence, at least. Instead, he finished his breakfast, set his bowl in the
sink, and went down the hall to brush his teeth.
I sure felt nostalgic. For nearly three years, Beanie Babies have been
the source of great childish joy at this house. Not as collectibles, but as
toys. Unlike most contemporary toys, Beanies don't come with a preordained,
adult-determined use. You don't insert batteries, turn them on, and watch
them do whatever some techno-head toy inventor decided it would be cool for
them to do. A kid has to make up a game to play with a Beanie
Baby.
Over the years, my children have invented entire classes of Beanie
diversions, each with an almost limitless set of subclasses. For
example:
Beanie Warfare: Probably the most popular Beanie activity at our
house, this game transforms Beanie Babies into projectiles--bombs, bullets,
and heat-seeking missiles that can make it down the length of a ranch-house
hall and bop an unsuspecting brother in the head when he's not even in the
same room.
Beanieball: Similar to Beanie warfare, this game also involves
airborne animals. Some kinds of Beanieball are predictable: Basketbeanies,
for instance, merely entails slam-dunking a stuffed bear through a Nerf
basketball hoop. But others are more elaborate, involving distance and
nuance ("Five extra points if Velvet hits the aquarium but doesn't fall
in") and a delicate sense of balance. My oldest son once managed to toss
six different Beanies to the top of a curtain rod where they sprawled,
undignified but balanced, until the seventh throw knocked them all to the
floor.
Beanie Apparel: Just like the peddler in Caps for Sale, my
kids sometimes attempt to walk from one end of the house to the other
wearing half a dozen Beanies stacked on top of their heads. Or one of them
will casually drape a favorite Beanie across his shoulder and carry it
around all day, parrot-style. Once in a while, the older boys can persuade
the toddler to lie down and hold still long enough for them to swathe him
with the entire Beanie collection, the beanbag equivalent of burying a
sunbather in the sand. When they call me to come and look, I have to peer
closely to find their baby brother's smiling face; for a moment he blends
like E.T. into the happy fake-animal crowd.
Beanie Academy: One of our preschooler's favorite activities is
to line up all the Beanie Babies across the foot of his bed where they sit,
rapt, as he "reads" them a book. Discourteous Beanies--those who disrupt
the story or speak out of turn--are sternly sent to the time-out chair.
Beanie Amulets: Our children sleep on one side of the house while
their father and I sleep in a room at the opposite end. It's a
1,500-square-foot house, a tiny house in which a parent can be at a child's
bedside in approximately eight striding steps. Even so, at night this
distance worries our children; there's a lot of darkness and a lot of
shadows between them and us. To a wakeful child, Beanie Babies make good
talismans against the dangers of the dark. Their gaze is kind and
reassuring, and their soft moldable bodies fit perfectly in the crook of a
small elbow. What better companion in the cold, huge darkness than the
warmth of a soft plush tiger?
And that's why, more than anything else, I mourn the passing of the
Beanie heyday. My oldest boy has moved on to the next collecting fad with
just as much passion as any other kid half-alert to popular culture, but I
don't mind too much that right now he's spending all his allowance rabidly
collecting Pokemon cards. In the end, I think he'll learn something that
the collectibles-obsessed adults will never notice: If you can't play with
it, and if you can't cuddle with it when you're lonesome or frightened,
it's a sorry excuse for a toy.

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