Projecting the 21st Century
By Jon Lebkowsky
JANUARY 25, 1999:
Gary Chapman gets around. Originally from California and formerly a member of the
Green Berets, Gary was director for several years of Computer Professionals for Social
Responsibility, followed by a stint as director of the same organization's 21st Century
Project. He is currently director of the University of Texas' 21st Century Project
at the LBJ School of Public Affairs. He writes a regular column, "Digital Nation,"
for the Los Angeles Times, is associate director of the Telecommunications
and Information Policy Institute, and has worked to bring Internet access to low-income
neighborhoods in East Austin. Gary and I kept stumbling into each other online and
off, so it made sense for us to drink a lot of coffee and have a long conversation,
most of which is recorded here for posterity.
The Austin Chronicle: Do you have a clear vision of where we're going in the 21st century? What's your 21st-century vision for technology policy?
Gary Chapman: That's a big subject! I think that a lot of people in the
technology policy community feel there's a kind of vacuum with respect to crafting
a vision for why the United States should invest in science and technology in the
future. That's seen as a liability in forming consensus about what we should be investing
in, but also an opportunity for helping craft a new vision.
The last organizing principle of technology policy was the Cold War, and that
lasted for 50 years. But that's pretty much over, and now we need a new organizing
principle. It's not clear what that's going to be. There's been a de facto consensus
around global economic competitiveness, but that doesn't really seem to have the
same kind of glue that the Cold War rationale had. So I think there's still work
to be done on crafting the vision, and I think there's certain pieces that have to
go into it:
- Sustainability, that is, its relationship to the natural environment and our
ability to build an economic system that doesn't deplete the earth's resources.
- Global commerce that is not solely competitive, but cooperative in nature
as well.
- Social justice and equity issues, so that we don't end up with technology
policy that just favors the wealthy. That would have to take into account vast disparities
in education and literacy and access to economic resources.
- A technology policy that's democratic, and that offers the opportunity for
people who are not scientific and technological experts to help craft it.
AC: For a process that's more participatory, and involves people
who aren't experts or scientists, how do you envision getting people up to speed
so that they really understand the issues, and can truly participate in an informed
way?
GC: There are different models for doing that. One is the process that
was proposed and investigated by Jim Fishkin at the University of Texas. This is
a deliberative democratic process wherein people are allowed to interrogate experts,
and are given background material, things like that. Experiments have been conducted
by the Kellogg Foundation using scientific and technological subjects to investigate
whether or not people can be brought up to speed on a controversy that involves technical
issues, and the general thrust of that research has been positive, that people can
understand these things. And incidentally, the Kellogg research indicated that most
ordinary citizens come to the same conclusions as experts, given the range of alternatives.
So it's not like doing that would throw science and technology on a completely different
course. It's likely that it would be similar to what scientists and engineers want
to see happen, but it would have the additional benefit of more public support.

photograph by Jon Lebkowsky
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AC: Has anyone thought much about how to globalize decision-making
on issues like that?
GC: The Internet might have a role in doing that. There might be experiments
in participatory groups that are linked with each other through communications technologies,
things like that. There are certain kinds of issues that are global by their very
nature, like biotechnology, for example, or some agricultural issues. People in agricultural
societies are concerned about seed monocultures and similar things that are being
promoted by American corporations, and that can have devastating effects on the livelihoods
of people who work in those economies. That's the sort of thing that might promote
dialogue between Third World people and people in the United States.
AC: You've talked recently about the various distributed and
embedded technologies, ubiquitous technologies that are currently in development.
I wonder if that kind of ubiquitous technology could be used in consensus-building,
to create feedback that's also heuristic -- you're learning and feeding back as you
go along.
GC: It's a little early to be doing experiments like that, because the
technology's not widespread enough. I think perhaps the new kind of agent approach
I discussed in my latest article, "The Future Is Beyond the Box," could
be used as a kind of feedback mechanism for some interesting studies.
We do probably have enough Internet penetration now to try and do some participatory
experiments. One of the problems with participatory experiments, of course, is that
in order for people to be persuaded that they should participate, they have to have
some sense that it's going to make a difference. And right now we don't have any
mechanisms by which we could give them that assurance. Right now it's mostly just
for curiosity's sake and for research purposes. What we really need is a way to ensure
that their opinions will have some impact.
AC: Isn't part of the problem there the validation of the sources
of opinions, so that you know that you're getting real opinions from real individuals, and not just spoofs and that sort of thing ... not loading the deck, in other words?
GC: Yeah, I think that any experiment that involves Internet participation
would have to have some serious controls built into it, and probably the best control
would be the ability to bring those people together face-to-face. That is, they might
get things started on the Internet, and they might finish on the Internet, but sooner
or later I think they'd have to meet in person.
AC: Folks who work with virtual communities seem to come to the
same conclusion, that you have to have a "real world" aspect to solidify
the relationships and sustain community.
GC: Right. In the early and mid-1990s, we were running Computer Professionals
for Social Responsibility on the Internet, but there wasn't any way that we could
avoid having meetings of the board. It would've been a lot cheaper if we could have
avoided that, but there were just things that we couldn't get done online. That's
not to say it isn't useful in preparing meetings and following up on things. But
you can't avoid the face-to-face contact.
AC: One of the lessons that online activists have learned from
some of their battles over the years is that e-mail has little weight with legislators. Jerry Berman (former director of the Electronic Frontier Foundation, currently director of the Center for Democracy and Technology in Washington, D.C.) counseled activists I know to actually go to Washington, D.C. That was the only way we'd have the impact they were after.
GC: That's right. It's just too easy for people to write e-mail, and it's
too easy to fake it, to generate what appears to be a large volume of e-mail, but
which in fact may be, as you said, a spoof or a facsimile of real popular support.
You really have to have what I call "body power," just show up, show what
you think.
AC: Returning to technology, you've been writing about new distributed
and ubiquitous systems. I know those concepts aren't new, but one thing that sounded
new to me was the idea of getting away from client server, somehow distributing the
recognition of the identities of different locations on a network throughout the
network. This is kind of like what happens on the Internet, but again, you get into
structural problems of scale. It would be hard to have every device's address embedded
in every system ... so there's a hierarchical consideration, a structure that has
to be built to support a network of that scope, no?
GC: Jini Connective Technology, the Sun solution, has mini-registries of
Jini devices that can be part of a collection of things that can see each other without
needing Internet protocol addresses. That's one possible solution. And Jini agent
software can go out and find other Jini agents. Most of the Java innovations, like
the Infospheres Project software from Cal Tech, can work on a peer-to-peer architecture,
but they tend to implement it in a client-server model first, because that's what
everybody's using. It's kind of a chicken-and-egg question, you know ... when do
you make the leap to start abandoning the client-server model? It'll have to some
when the hardware base is out there, so that people can start to use these things
without being switched through a server.
AC: We've talked before about extending access to people who
aren't served very well by technology right now. You've been working on a project
to do that, through the 21st Century Project at the University. Can you tell us more
about it?
GC: First, I should say that nearly all the credit for this should go to
Austin Free-Net, and to the Austin Learning Academy, since they're the ones who've
really been carrying the ball. Especially Ana Sisnet of Austin Free-Net and Tony
Williams of Austin Learning Academy, and Lodis Rhodes, my colleague at the LBJ School.
We were basically trying to figure out whether or not there were optimal ways for
introducing computers and the Internet to a low-income community. We concentrated
on the 11th and 12th Street corridor in East Austin, where the median annual income
is about $6,000 a year. This is a very different from communities where you typically
find computers in Austin.
The research question became "Are there some conditions in a community that
better support the introduction of technology than others?" We tried to use
the public access model (terminals in libraries, churches, etc.), instead of some
other alternative, such as subsidizing personal computer ownership. We saw this as
a much more viable way of getting the technology into the community, instead of trying
to figure out how we could get computers for individual families.
Then we discovered that it was important for this community to see itself reflected
in the resources they were accessing on the Internet. In other words, they needed
people to send e-mail to, and they needed Web pages that were interesting to them.
So it became important to generate ways for them to make content that they wanted
to see on the Net. That was something we hadn't really anticipated, to begin with.
So the role of digital cameras and scanners and systems by which you could get pages
up without knowing HTML became much more important than we had anticipated.
When we started by putting the terminals in libraries, the librarians were a little
bit reluctant to have them be content-enabling devices. The librarians see them primarily
as ways to get information, not put information on the Web. And that meant that we
needed computers in other places to serve that function.
Those have been interesting lessons. We've also seen that people in East Austin
seem to be more interested in online resources that are tied to their community.
That's another thing that we didn't really anticipate. On the west side of town,
cyberspace tends to be a lot more diverse. It's basically the aggregate of whatever
anybody is looking at, whereas in East Austin, it tends to be much more closely mapped
to the concerns of the community.
AC: After all these years of emphasizing the global aspect of
the Internet, and how it brings people from diverse locations together online, it
seems that local has become more significant. For community networks, the trick is
to provide a local structure and vision.
GC: Yeah, when you sit somebody down in front of the Web for the first
time, a common response is, "Well, this is pretty, but what's it for?"
If you just say, "Well, it's a whole world of information that comes from all
over," that doesn't help very much. But if they can get a picture of it that
corresponds to their view of what their community is like, that's a much better hook.
This is somewhat controversial. Some have pointed out that people in low-income
communities access sites just like everybody else. Kids are interested in sports
and celebrities and things like that, too. In one program, there's a "key pal"
correspondence going on between women in East Austin and South Africa. So it's not
that they're totally uninterested in the world at large, it's just that they tend
to want to see their community more on the Net than is my experience in more affluent
communities.
AC: The message to me is that you can't just emphasize the global,
you have to go both macro and micro. How about training? The article you wrote recently for MIT's Tech Review listed several community networks that are currently active. How well are they doing at training people to actually use their functionality? And how well are we doing in Austin?
GC: Pretty well. Training new users is less a problem than training trainers.
We've got loads of technically skilled people in Austin. What we don't have are loads
of those technically skilled people who know how to train new users. That needs a
lot of work. Also, a lot of community networks have found that their biggest problem
is managing volunteers. Though they may have loads of volunteers, they don't use
them effectively because they don't have the money to hire a volunteer coordinator.
A lot of those volunteers get disillusioned, either because they're not used well,
or because their expectations are different from what they wind up experiencing with
new users.
The problem is an interface or match between those two groups. When that works
well, then training is not a problem. So we tell community network people that you
really have to focus on the training of the trainers to get them to be really good
at what they do. The rest will follow.
AC: So community networks have the challenge of slowly rolling out technology by first figuring out how to coordinate their volunteers and getting their trainers proficient over time before they even start thinking of reaching masses of people.
GC: Right. Often the best trainer is somebody who's just learned, because
they're closest to the new user in terms of experience, and they don't take a lot
for granted about the technology the way that experienced users do. So Austin Free-net,
in its free classes for new users, has tried to impose the obligation that they train
somebody else as soon as they get comfortable with the technology. That's probably
the best constituency to use as trainers.
As far as how well Austin is doing, we hear that Austin is a role model for other
communities, which is good news. But I think we still have a long way to go.
One thing I would like to see is for companies in the area to get together and
establish a training facility in East Austin for Unix system administrators, to get
young people into learning how to do hard-core system administration, which is where
the jobs are. These kids can learn that stuff, and it would be really useful to the
private sector to have a steady stream of new system administrators, because they're
constantly looking for them and paying them high salaries.
I was talking about this with my father this past week. He went to Dearborn High
School in Dearborn, Michigan, which was right next to the Ford Motors plant. Ford
had a program where they would take kids from the high school and put them in an
advanced school for tool-and-die making, because it was important for Ford to have
really good tool-and-die makers. There was the assumption in the high school that,
if you were one of the people selected for that program, you had it made. You were
going to be a Ford employee for life, a tool-and-die maker, the best in the world.
High-tech companies should be doing the same kind of thing here, not one company,
but a consortium.
AC: There's a lot of buzz about Austin-as-high-tech-mecca. Do
you think that Austin's future going into the 21st century is pretty well established
as a high-tech future?
GC: Austin seems to be on this very interesting, maybe unique kind of cusp,
where the future seems to branch. On the one hand, it could turn into Silicon Valley,
which would not be a good thing. Silicon Valley is having all kinds of problems ...
housing prices, quality of life issues, traffic, inequities in the economy. Or Austin
could go some totally new direction, and have a high-tech economy that avoids those
kinds of problems. Developments that we're seeing in the last six months to a year
suggest that a lot of people in the city are beginning to understand that we're at
this crossroads. The 360.Alpha meeting the other day was an indicator of that. Some
of the things that the mayor has been doing indicate that he understands. He likes
to say that Austin used to have a two-party system, environmentalists and developers,
and now that's starting to change. We're starting to see some of the business people
say, "Wait a minute ... if we continue on our present trend without a whole
lot of foresight and thinking about it, we could, in 10 or 15 years, be just like
Silicon Valley, and wishing we hadn't done that." I think a lot of communities
in the country are going to be watching us to see how well we handle this, and what
kinds of decisions we make.
AC: How do you focus the business sector on quality-of-life issues?
Do you have to have some kind of strong governmental presence to represent a consensus?
GC: There are ways that we could build consensus that don't involve just
the city council process. Silicon Valley has this model organization, Joint Venture
Silicon Valley Network, which is tasked with looking at all of the problems of Silicon
Valley, and trying to figure out how to solve some of the quality-of-life issues
that they've run into. Unfortunately, Joint Venture Silicon Valley is about 10 years
too late for them, but as far as the way the organization works in building consensus
across a lot of different constituencies, it's really a model. And that's something
that I think we should have here in Austin. Right now we've got isolated pockets
... the University, the high-tech industry, the state government, the city government,
and so on, but not a lot of crossover between them. In fact, for those of us that
are at the University and working on high-tech issues, it's hard to reach the high-tech
constituency with the message about what we're doing. Likewise, it's hard for them
to reach us, and tell us what their concerns are. Somehow we've got to figure out
ways to build those lines of communication.
AC: Some kind of networking effort where everyone is represented.
Anyone working on that?
GC: I think the people in 360.Alpha are headed in the right direction.
However I think they're concerned that, if it's opened up to a much wider participation,
they'll lose some of their support from the high-tech executives. I hope that's not
true, but I would like to see them move toward the model of Joint Venture Silicon
Valley, where you get much broader participation. And Joint Venture Silicon Valley
has a lot of support from within the community, from people that otherwise you'd
think would be butting heads with each other. They look to that organization and
say, "This is a way for us to sit down at the table." So that's what we
need.

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